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From Knocking on Doors to Opening New Ones: My Journey in Personal Branding
I used to knock on doors—literally—to fill my leadership courses. It was slow, exhausting work. But once I shifted from hustle to strategy and started building a personal brand, everything changed. This is the story of how showing up online every day turned into opportunities I never imagined—and how you can do the same.
Pasitaua Haufano
Sep 28, 20252 min read


Why Podcasting Is a Smart Move for NZ Business Owners in 2025 And Beyond
Podcasting is a powerful tool for NZ businesses to build trust, grow networks, and scale their brand. Here's why you should start yours now.
Pasitaua Haufano
Jun 19, 20252 min read


Thinking of Starting a Business? Here’s 3 Things You Need to Know First
Starting a business? Here’s how to launch smart: build a financial cushion, start as a side hustle, and keep cash flow steady for success.

The Design Factory
Oct 27, 20244 min read


Changing Minds: 3 Tips to Influence The Perception of Your Brand
A brand is more than just a logo or a name. It is the collective perception that people have about a company, product, or service. A...

The Design Factory
Mar 28, 20233 min read


Top 5 Marketing Tips Every Small Business Owner Needs to Know
As a business owner or entreprenuer, you know how important marketing is to the success of your business. However, with so many marketing...

The Design Factory
Mar 26, 20233 min read
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